Welcome to Wow London and the magical world of Wow Toys. WOW has been responsibly designing and manufacturing toys for over two decades. Every toy is created with children in mind; no sharp edges or small parts and no PVC or toxic paint make them toys you can trust. We had the pleasure of re imagining and creating the World and stories for this unique toy range. We redesigned many of your Wow Toys classic characters and brought them to life in this adorable animation. Wow London Town is the only place, where you find 9ft. dragons going shopping with the queen’s guards, or your talking vehicles supporting the Royal Choir for entertainment for the queen. Crafting the miniature world with quirky, toy-inspired buildings and styled it with a real sense of preschool magic, allowed us to achieve a rich, fun and welcoming atmosphere.